Convenience stores are the logical evolution of the food retail market in cities and urban environments.
Today’s society welcomes them, and their good profitability makes the Retail giants, previously obsessed with the creation and opening of large shopping centers on the outskirts, strive to design convenience stores.
But what exactly are these businesses and what is their business model?
Everything You Need To Know About Convenience Stores Near Me
A convenience store near me is an establishment of less than 500 square meters with a wide range of retail products, with an assortment much more focused on its target audience.
The convenience store model is based on two premises: that the average customer forgoes weekly shopping and that, in general, they cook for one.
In other words, the customer of the convenience store is that one-person family that lives from day to day buys ready to consume during the day.
Therefore, do not visit the market once a week or buy family packs, as they will expire before you can consume them.
Not surprisingly, 1 in 3 households in Europe is made up of a single person.
This makes convenience stores near me a viable and very comfortable option for this sector of the population since they can be found “just around the corner”, they have everything that is needed on a day-to-day basis and they are perfect to buy 3 or 4 products. That is, just enough to get through the day.
Of course, a convenience stores near me must-have packaging that suits the needs of the target customer. In other words, one-person rations, ready meals, take away formats.
A business approach designed for people with little time to think about the shopping cart or with little space at home.
Hence the need for packaging that adapts to the rhythm of life of its consumers; the goal is to present things in single or single-serving formats.
Benefits of a convenience store near me:
Quick shopping places, with small spaces and fairly long opening hours, are a format that is gaining more and more followers everywhere. They are called convenience stores and offer different benefits that we will explain below.
Learn about the benefits of a convenience store near me:
- There are many stores of this type distributed throughout the cities, therefore, you will always have a fence that you can turn to when you need it. This means you can easily visit a convenience store near me.
- They attend for many hours: They are normally open to the public between 18 and 24 hours. This is very useful for times of emergency to visit convenience store near me.
For example, if you need to buy something to eat or drink and by the time or date, most stores are closed but the convenience store near me is always open for you.
- Moments when a convenience store near me is your best alternative: Did an impromptu meeting with friends arise? In the convenience store near me, you will surely find what you need.
Study or work time was extended and you didn’t have dinner? The convenience store near me is the ideal place.
Are you traveling by car and need to stop for a while to eat / rest / go to the bathroom? This is your place!
- They are usually open 365 days a year: How many times have you not wanted to buy something on a Sunday or a holiday and cannot find an open place? The convenience store near me will surely be available to you.
- They offer a wide variety of products: Although they are mostly packaged products and offer few fresh foods such as fruits or vegetables, the type of product that they do sell, there is a lot of variety.
- Most are multi-services: These stores are different from each other and the services they offer may vary depending on the brand, but you can usually find an ATM, bathrooms, rest areas, among others. We can find them in the city and on the highway.
Convenience stores near me may have a more limited variety of brands to offer, compared to a supermarket, but they are capable of meeting all the needs that customers demand from these types of stores.
In them, you can find drinks, sweets, sweets, canned goods, bread, cheeses, cold cuts, frozen foods, preserves and ready-to-eat meals, and even alcohol.
Convenience store near me is a place where you can find more services than those offered by other stores of this type: Attention 24/7, ATMs, children’s areas, Wi-Fi zone, pet area, daily pass, self-services, rest for transporters, showers, bathrooms, laundry, parking and security guards, cigarettes, alcohol, for the low, for those looking for healthy food.
Soon it has the benefit of being a “restaurant” and also a convenience store, that is, it delivers everything from delicious meals to other necessary products that a convenience store can offer.
We could say that it is the antithesis to the large shopping center on the outskirts: instead of a large area it is small, instead of offering dozens of varieties of the same product, it focuses on two or three and, instead of selling everything (from diapers to technology), is limited to certain types of basic necessity, hygiene, and hygiene or emergency products.
Keys To Opening A Convenience Store Near Me And Not Failing In The Attempt
The first thing we must attend to is the assortment of products.
The goal is to create a large assortment of different products with a low number of references of the same type. That is to say, offer a little breadth of brands.
On the other hand, the idea is to provide a wide range of references so that the customer can configure their purchase appropriately.
However, we believe that a convenience store near me continues to be a solvent, profitable retail business with the ability to grow and evolve to adapt to its audience.